Ben started his recruitment career back in 2007 and has been hooked ever since. He’s spent time agency-side (including leading an agency division) and in-house, where he ran high-volume hiring for a big FMCG brand—rolling out an ATS, filling thousands of vacancies, and picking up an industry award along the way.
Today, Ben heads up hireful’s Recruitment Success Programme, coaching and mentoring in-house recruitment teams on best practice. He loves sharing practical advice on everything from direct sourcing and advert copywriting to improving candidate journeys and helping hiring managers get it right. When he’s not training teams, you’ll find Ben running hireful’s in-house recruitment community and hosting networking and roundtable events—always on a mission to help recruiters hire better, faster and more cost-effectively.
What will be discussed?
In this session, we'll invite smaller, community-focused organisations to share how they build compelling employer brands without big budgets or dedicated teams. We'll compare approaches to staying authentic while standing out, practical free and low-cost tactics that work, and the challenges of communicating culture, handling feedback, and getting stakeholder buy-in when resources are tight. We'll open the floor on leveraging social media, involving employees, using technology thoughtfully, and connecting employer branding to candidate experience and retention.
Please bring real examples from your experience (wins, challenges, or lessons learned) to share with the group.
Come along the conversation. We'll dig into questions like:
1. What free or low-cost channels have worked best for promoting your brand?
2. What's one branding activity that costs nothing but has a big impact?
3. How do you prioritise branding tasks when resources are limited (and how do you get stakeholders to understand why this matters)?
4. How do you leverage social media without a dedicated marketing team?
5. How does employer branding influence candidate experience, and what do candidates expect from organisations in your sector today?
Recruitment Roundtables – Join the Conversation, Not Just the Call
Every roundtable has an assigned chair to help steer the conversation and make sure everyone gets involved. You’ll have the chance to ask your own questions, and the chair will also bring a few group questions to keep the discussion flowing. No question is more important than another – it’s all about sharing experiences and learning from each other.
If you’d like the chair to raise a question on your behalf, email us at marketing@hireful.co.uk. We also welcome spontaneous questions during the event – the best conversations often happen in the moment!
To make the most of the session, review the discussion topics in advance and think about what insights or experiences you can share.
Why get involved?
Recruitment can feel like a standalone role, and finding time for your own development often slips down the list. That’s why we created Recruitment Roundtables – one-hour, virtual sessions designed for UK & Ireland in-house recruiters and HR professionals who recruit.
These sessions are all about active participation. Everyone contributes – sharing ideas, asking questions, and tackling challenges together. The value comes from the conversation, not a presentation.
Why join?
- Personal development: Take an hour to invest in yourself and learn from peers
- Networking: After each event, we share a delegate list with LinkedIn profiles so you can connect
- Real conversations: These are live, interactive discussions - no recordings, no passive listening.
Best of all? They’re completely free. No minimum commitment – just sign up for the sessions that matter to you.
Can’t find an industry-specific session? We also run general groups where recruiters from different sectors share ideas and tackle common challenges together.
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